Sunday, 7 March 2010

Final Design of my TV4U Newspaper Advertisement

This is my final design of the TV4U Advertisement. If I was to publish this design I would publish it in tabloid newspapers such as The Star and The Sun. As a lot of people read these sorts of newspapers to be entertained. Below is the final image of my advertisement.

I have hand drawn the newspaper advertisement, and scanned the design onto the computer, I then edited the design on the software Fireworks. The ideology behind the newspaper advertisement is that it is a hand drawn doodle done at college. As the TV Channel TV4U is representing an audience between school and university age, i wanted something that would grab a younger person's eye.
Denotation
The image denotates at the top of the image clouds and light bulbs. Underneath is the text saying what digital channels TV4U is going to be broadcast on; Freeview Channel 26; Virgin Channel 115; Sky Channel 117. In the centre of the page is the TV4U Logo, going around the TV4U Logo is stars. On the far right hand side, coming from the right hand side is a balloon. Along the bottom of the page is building, and a sign that reads "I LOVE YOU", with a pretty pattern next to it.

Connotation
Starting at the top of the page is light bulbs. The light bulbs connotate ideas, young people are full of inspiration and ideas, i wanted to represent the young audience, so I used typical icon of an idea, a light bulb. The clouds are meant to connotate a young person coming up with the ideas, the light bulbs have lit up because this particular person has thought up an idea. The eharts coming from the clouds represents the love of the TV Channel.The logo is in the centre, as if it is the moon in the sky. The star connotates that the channel is going to have glitz and glamour, this comes in the form of the reality TV programmes. The balloon coming out of the stars connotates the celebration of the launching of the new TV channel. The city that runs across the bottom of the page is meant to represent the modern conventions of today's world and the modern society we live in, the TV4U logo is shining over the city so it connotates that the people are watching the new TV Channel. The "I LOVE YOU" sign going down the side of the city connotates one of the many emotions that young people feel, which is love.






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