Wednesday, 2 December 2009

Logo for the TV Channel

My TV Channel is called for TV4U and is aimed at an audience aged 15-21 years old. This logo denotates a yellow rig which represents the sun. The Orange font stands out from the Yellow Background. The Yellow circle connotes the morning sun. The circle is very bright and stands out to the viewers eye. The circle is in the shape of the sun. The Orange font which stands out to the audiences eye, adds to the morning breakfast look of the logo. I feel this logo will not represent my TV Channel because it does not represent the TV programmes on offer. The programme son TV4U are not morning breakfast shows. However, the colour scheme of this logo would be suitable for a website.
Again this logo is very bright. This logo denotates a Orange Oval box, with thick bold Yellow writing. The logo connotes the morning because of the bright colours. The Orange connotes the hot morning sun. The Thick Bold Yellow writing stands out from the Orange background. The whole logo connotes the morning again, and I feel this logo does not represent the TV Channel. Although, I do feel it would work on a website, but the colours are too bright and do not represent the young audience.
This logo is very different to my first too logo. My first two logos were very bright. This logo on the other hand, is very dark colours represent a young audience. The logo is meant to connote being young. After looking at different existing Television websites, I realised that TV websites such as Channel 4 use dark logos, however, the dark logos they use, they put on bright colours. From this i realised that if I wanted my logo to connote being young, I would have to use dark colours. However, I had to be sure that my logo did not copy the Channel 4 Logo. This logo would work well in a newspaper advertisement and the website. Although, older people I have spoken to do not like the dark colours, whereas, the younger people I spoke to said the opposite, that they liked the dark colours I used, as they felt it represented them well. I think this could be a logo i may use for the website.
This logo is very different to the first two logos I designed. The logo denotates, a Maroon box with Orange writing. Again this logo connotes youth. Although I don't feel this logo will work as well on a website or in a Newspaper. I don't think I will be using this logo.



All the above are possibilities of logos that I could use. I designed all the logos on Adobe Fireworks.

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