Wednesday, 2 December 2009

Final Design of Logo


This is the logo for the new TV Channel website. I designed the logo on Fireworks by using the shapes tool and text tool. The logo is very simple. However, all logos for TV channels are not overly complicated. i did not want my logo to be overly complicated.
The font stands out to the viewers eye. The font style is Base 05, and is Bold. The font size is large. I decided to put the font in white so it stands out from the dark background. The dark circle makes the rest of the font stand out and catch the viewers eye. People will immediately recognise this logo as its simple to remember. The more recognised and remembered the more viewers the new TV Channel would get.

Logo for the TV Channel

My TV Channel is called for TV4U and is aimed at an audience aged 15-21 years old. This logo denotates a yellow rig which represents the sun. The Orange font stands out from the Yellow Background. The Yellow circle connotes the morning sun. The circle is very bright and stands out to the viewers eye. The circle is in the shape of the sun. The Orange font which stands out to the audiences eye, adds to the morning breakfast look of the logo. I feel this logo will not represent my TV Channel because it does not represent the TV programmes on offer. The programme son TV4U are not morning breakfast shows. However, the colour scheme of this logo would be suitable for a website.
Again this logo is very bright. This logo denotates a Orange Oval box, with thick bold Yellow writing. The logo connotes the morning because of the bright colours. The Orange connotes the hot morning sun. The Thick Bold Yellow writing stands out from the Orange background. The whole logo connotes the morning again, and I feel this logo does not represent the TV Channel. Although, I do feel it would work on a website, but the colours are too bright and do not represent the young audience.
This logo is very different to my first too logo. My first two logos were very bright. This logo on the other hand, is very dark colours represent a young audience. The logo is meant to connote being young. After looking at different existing Television websites, I realised that TV websites such as Channel 4 use dark logos, however, the dark logos they use, they put on bright colours. From this i realised that if I wanted my logo to connote being young, I would have to use dark colours. However, I had to be sure that my logo did not copy the Channel 4 Logo. This logo would work well in a newspaper advertisement and the website. Although, older people I have spoken to do not like the dark colours, whereas, the younger people I spoke to said the opposite, that they liked the dark colours I used, as they felt it represented them well. I think this could be a logo i may use for the website.
This logo is very different to the first two logos I designed. The logo denotates, a Maroon box with Orange writing. Again this logo connotes youth. Although I don't feel this logo will work as well on a website or in a Newspaper. I don't think I will be using this logo.



All the above are possibilities of logos that I could use. I designed all the logos on Adobe Fireworks.

Tuesday, 1 December 2009

Website Structure

This is a diagram showing the website structure. The website structure I am using is Mesh. The web structure Mesh links all the pages on the website together. The viewer does not have to keep going back to the homepage to access the different pages you can reach any page from anywhere on the website.

Flowchart for the new website TV4U.

This is the flowchart for my website it shows that the pages are linked. I designed this flowchart on Microsoft Publisher.